NIKELAB SHANGHAI FASHION WEEK “YOUTH”

Branding

Nikelab Shanghai showcased London designer ALCH‘s special collection during Shanghai Fashion Week. The exhibition, titled “YOUTH”, showcases designer Alexandra Hackett’s special collection of pieces that deconstructs existing Nike products and repurposes the pieces into new custom items.

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SONOS’ GORILLAZ SPIRIT HOUSE

Spatial Design

To celebrate the launch of Gorillaz’s new album, they have teamed up with home entertainment system company, Sonos. Sonos has created an immersive fan experience called “The Spirit House” around the world with one of the stops in Shanghai. The space brought the world of Gorillaz to life visually and sonically, where visitors experience the new album with a dynamic video in a room created to look like their own personal hang out. We worked with Pure Communications to design, source and set up the listening room with authentic props sourced from England.

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AIRBNB x NIKE “NIGHT AT KYRIE’S HOUSE”

Spatial Design

Airbnb is transforming iconic spaces into homes just for one night. In 2017, Nike Basketball teamed up with Airbnb to host a competition for a “Night at Kyrie’s House”. Chosen winners get to stay one night at a space designed to mirror NBA player Kyrie’s real home.
Working with Pure Communications to plan, source and set up the bedroom portion of the home. This is an essential part of the home where the Airbnb coziness comes through and makes the winners really feel like they’re spending the night at their idol Kyrie’s home.

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CROWN DENTAL STUDIO

Branding

Founded by Dr. Eugene Cheung, Crown Dental Studio is a boutique clinic offering bespoke dental aesthetics. Fusing the principles of design with professional expertise, the clinic is dedicated to crafting elevated dental experiences with a focus on personalization and quality.

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THE SOCIAL CLUB

Branding

The Social Club is a new platform for lifestyle enrichment where members are invited to specially curated events and activities. The Social Club was created for those who appreciate the finer things in life and is an opportunity for our members to gather, socialize and learn through a series of handpicked events, from gourmet tastings to shopping privileges and more.

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Egg Shanghai Website

Digital

Egg Shanghai is a cute little totally Pinterest-worthy cafe in Shanghai. Based on their existing logo, cafe interiors and menu design, this is their website where customers can find out more about their weekly Chef’s table, private events and the current seasonal menu.

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CONVERSE YOHOOD BOOTH 2015

Spatial Design

During YoHood 2015, the annual streetwear clothing and footwear convention and exhibition, Converse China occupied two booths to showcase their latest Converse x Fragment release as well as CONS One star footwear. Additionally, a F&B booth was set up in the style of a New York Deli serving American snacks and drinks with a chill seating area.

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HART JACKETS

Digital

HART produces an extremely limited edition capsule collection of jackets produced once or twice annually. The collection features rare and intricate embroideries from global artisan communities.

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WILDGRASS WEBSITE

Digital

Wildgrass is an all organic restaurant in Hong Kong that specializes in only using natural, sustainable ingredients cooked in traditional slow-cooking methods.

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GODIVA PARFAIT

Print

Art direction and design of the Godiva Limited Edition Parfait collection photoshooting and collateral design.

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CONVERSE ROOFTOPS

Branding

A skate-focused event for Converse. The branding would be adaptable in different languages to countries around South East Asia.

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ARETE

Branding, Print

ARETE is a Shanghai based high-end fashion brand. Their collection is made for the glamorous and feminine woman with a tough, edgy and powerful side.

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